MISSION
Our expertise is focused on developing the BW&S categories through a portfolio of products adapted to the needs of each customer.
As a company founded by a team with more than 30 years of collective experience in the beverage market and in more than 20 markets , we are committed to offering beers, wines & spirits that add real value to our customers.
We are passionate about what we do, and are committed to sharing our passion with our customers, making their experience with us enjoyable and memorable.
OUR TEAM
IGNACIO MARINI
CEO & FOUNDER
Expertise in business, marketing and sales strategies, experience acquired in 20 years of experience at Nespresso, ABInbev, Cerveceria Quilmes and Eco de los Andes.
GUILLERMO MOORE
CEO & FOUNDER
30 years of Experience in the FMG business, operations to marketing, leading sales teams to calling at global chains and finally running country operations to quite soon an entrepreneur in International Commerce. +50 countries, +20 markets, but nothing as meeting incredible and common people, who make the difference.
RAUL BALEK
COMMERCIAL DIRECTOR
Engineer and oenophile by training, but passionate about commercial. Great experience in retail and industry in several categories.
FELIPE CANEPA
INTERNATIONAL BUSINESS
& SUPPLY
Committed and passionate foreign trade professional, with experience in FMG business, distribution, and sales. My knowledge enables me to handle tight deadlines and create effective strategies for launching new products and expanding the company’s presence in new markets.
VICTORIA YORIO
INTERNATIONAL BUSINESS
& COMMUNICATION
Experience in the trading sector and BW&S category, building relationships with potential and existing customers.
OUR CUSTOMERS
National & Regional
Supermarkets and Distributors focused on On-Premise channel.
WHY BRAZIL
THE BRAZILIAN MARKET IS ONE OF THE MOST CHALLENGING AND COMPETITIVE MARKETS IN THE WORLD, WITH SOLID AND REAL GROWTH.
WE HAVE AN EXTENSIVE BW&S KNOWLEDGE WHICH COMBINED WITH A DEEP UNDERSTANDING OF THE LOCAL MARKET AND A GLOBAL WEB OF SUPPLIERS, PLACES US IN A STRONG POSITION TO BRING ADDED VALUE TO OUR CUSTOMERS.
Evolving consumers; developing sophisticated and adventurous categories.
Warm climate that is well suited for BW&S consumption.
Vibrant, Dynamic and thriving food and beverage industry.
OUR SERVICES
BUSINESS STRATEGY
From portfolio management to project delivery, we'll work with you to deliver strategies and initiatives in an agile, rapid and value-driven manner.
• Strategy development to accelerate the growth of the selected category
• Brand and product portfolio proposal
• Category management suggestion
PORTFOLIO DESIGN AND DEVELOPMENT
We develop products that fit our customers needs, produce attractive margins, and enhance brands experiences for business growth.
• Representation of the main leading beers of South America
• Wines from main countries of Origin. Development in Argentina, Chile, USA, France, Spain, Portugal, New Zealand.
OPERATIONAL AND PROCESS EXCELLENCE
Operations and processes are fundamental to deliver value and build credibility and trust.
• Accurate order fulfillment
• Logistics expertise to reduce costs and streamline the delivery chain
• Tax regulatory know how
• Deep understanding of the entire value chain